Brit tourist, 73, dies from heart attack after jumping into Red Sea to cool off during sightseeing boat trip in Turkey

A BRITISH tourist has died from a horror heart attack moments after he jumped into the Red Sea on a sightseeing boat trip.

The 73-year-old man was hanging out with pals in Maramis, Turkey when he went to cool off in the water and was unable to get back on board as his friends watched on in horror.

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His pals quickly called the emergency services after they saw him struggle in the sea yesterday.

The Brit was pulled from the water by a team of coastguards, cops and divers in two separate boats.

He was then rushed to shore where paramedics drastically tried to revive him.

He was declared dead on the beach moments after he arrived.

His body was sent to the Marmaris State Hospital morgue and then to the forensic medicine institution to determine the exact cause of death.

Medics will be looking to see if he died from cold water shock, where a rapid drop in temperature closes blood vessels and increases blood pressure.

The region, known as Turkey’s Turquoise Coast is a favourite of British tourists famous for its crystal clear sea and sandy beaches.

It has a rich legacy of ancient historical sites and relics and is where Mark Anthony wooed Cleopatra.