Collective Audience Appoints Silicon Valley/Tech Finance

NEW YORK, March 14, 2024 (GLOBE NEWSWIRE) — Collective Audience, Inc. (Nasdaq: CAUD), a leading innovator of audience-based performance advertising and media, has appointed Josh Tanzer to its Advisor Collective, a recently announced strategic advisory community designed to advance the company’s mission of transforming the AdTech, MarTech and digital media industry.

Tanzer is the founder and managing partner of Principia Growth, a technology growth equity investment firm based in Los Angeles and New York. As a mid-to-late-stage growth investor, Principia monitors a broad spectrum of emerging technologies and invests in entrepreneurs who are building enduring companies. It focuses on highly scalable software/enterprise companies across B2B applications and cloud infrastructure. Within the B2B applications software space, it focuses on horizontal business tools, FinTech and Blockchain. For cloud infrastructure, it focuses on cybersecurity, MLOps, DevOps and data analytics.

Prior to Principia, Tanzer gained more than 25 years of experience in Silicon Valley/Tech financings while leading banking and private equity teams at Credit Suisse, Lazard, Houlihan Lokey and Jefferies.

Altogether, he has helped raise more than $3.5 billion in growth capital for over 80 technology companies. Some of his most notable pre-IPO investments include AlphaSense, Salesforce, Commvault, Exodus Communications, CommerceOne, Openwave, Vonage and Datek.

He also currently serves on the advisory boards of SilverTree Equity and Fernbrook Investment Funds.

“Josh expands the breadth and depth of our Advisor Collective with extraordinary knowledge and experience across finance, cloud infrastructure, AI, fintech, technology investing and M&A, along with deep Wallstreet and tech industry relationships,” stated Collective Audience CEO, Peter Bordes. “Our Collective will be fortunate to benefit from his insights and guidance as we continue to advance our growth initiatives that include building a full stack, integrated data-driven AdTech/MarTech audience cloud platform, acquiring complementary technologies and data assets, and forming new key partnerships.”

Tanzer commented: “I am looking forward to participating in the Advisor Collective and sharing my investing ideas and technology perspectives with its expanding network of industry thought leaders and executives. Advancements in technology, especially in generative AI, and increasing globalization are creating opportunities for rapid growth and disruption in digital advertising and media. This is driving an associated growing need for strategic funding and access to smart capital.

“Today’s investor should be looking seriously at how they may take advantage of the new paradigm of opportunities being created across all forms of data driven advertising married with intelligent automation of digital media, with Collective Audience leading the way with new, innovative solutions for the benefit of brands, agencies, and publishers.”

Tanzer previously served as chairman of the board of PS Arts, the largest arts education organization in California for public schools serving over 25,000 children in underserved communities. He has also served on the National Committee of the Whitney Museum in New York City and the Director’s Council at the Hirshhorn Museum in Washington D.C. He earned his BA in Accounting from the University of Denver.

To learn more about Josh Tanzer and his vision for the future of the industry, visit the Collective Audience Blog here.

About Collective Audience
Collective Audience provides an innovative audience-based performance advertising and media platform for brands, agencies and publishers. The company has introduced a new open, interconnected, data driven, digital advertising and media ecosystem that will uniquely eliminate many inefficiencies in the digital ad buyer and seller process for brands, agencies and publishers. It will deliver long sought-after visibility, complementary technology, and unique audience data that drives focus on performance, brand reach, traffic and transactions.

For the AdTech providers and media buyers who come onto Collective Audience’s platform, they will be able to leverage audience data as a new asset class, powered by AI as an intelligence layer to guide decision making.

To learn more, visit collectiveaudience.co.

Important Cautions Regarding Forward-Looking Statements
This press release includes certain statements that are not historical facts but are forward-looking statements for purposes of the safe harbor provisions under the United States Private Securities Litigation Reform Act of 1995. Forward-looking statements generally are accompanied by words such as “believe,” “may,” “will,” “estimate,” “continue,” “anticipate,” “intend,” “expect,” “should,” “would,” “plan,” “predict,” “potential,” “seem,” “seek,” “future,” “outlook” and similar expressions that predict or indicate future events or trends or that are not statements of historical matters. All statements, other than statements of present or historical fact included in this press release, regarding the company’s future financial performance, as well as the company’s strategy, future operations, estimated financial position, estimated revenues and losses, projected costs, prospects, plans and objectives of management are forward-looking statements. These statements are based on various assumptions, whether or not identified in this press release, and on the current expectations of the management of Collective Audience and are not predictions of actual performance. These forward-looking statements are provided for illustrative purposes only and are not intended to serve as, and must not be relied on as, a guarantee, an assurance, a prediction or a definitive statement of fact or probability. Actual events and circumstances are difficult or impossible to predict and will differ from assumptions. Many actual events and circumstances are beyond the control of Collective Audience. Potential risks and uncertainties that could cause the actual results to differ materially from those expressed or implied by forward-looking statements include, but are not limited to, changes in domestic and foreign business, market, financial, political and legal conditions; unanticipated conditions that could adversely affect the company; the overall level of consumer demand for Collective Audience’s products/services; general economic conditions and other factors affecting consumer confidence, preferences, and behavior; disruption and volatility in the global currency, capital, and credit markets; the financial strength of Collective Audience’s customers; Collective Audience’s ability to implement its business strategy; changes in governmental regulation, Collective Audience’s exposure to litigation claims and other loss contingencies; disruptions and other impacts to Collective Audience’s business, as a result of the COVID-19 pandemic and government actions and restrictive measures implemented in response; stability of Collective Audience’s suppliers, as well as consumer demand for its products, in light of disease epidemics and health-related concerns such as the COVID-19 pandemic; the impact that global climate change trends may have on Collective Audience and its suppliers and customers; Collective Audience’s ability to protect patents, trademarks and other intellectual property rights; any breaches of, or interruptions in, Collective Audience’s information systems; changes in tax laws and liabilities, legal, regulatory, political and economic risks. More information on potential factors that could affect Collective Audience’s financial results is included from time to time in Collective Audience’s public reports filed with the SEC. If any of these risks materialize or Collective Audience’s assumptions prove incorrect, actual results could differ materially from the results implied by these forward-looking statements. There may be additional risks that Collective Audience presently knows, or that Collective Audience currently believes are immaterial, that could also cause actual results to differ from those contained in the forward-looking statements. In addition, forward-looking statements reflect Collective Audience’s expectations, plans or forecasts of future events and views as of the date of this press release. Nothing in this press release should be regarded as a representation by any person that the forward-looking statements set forth herein will be achieved or that any of the contemplated results of such forward-looking statements will be achieved. Collective Audience anticipates that subsequent events and developments will cause their assessments to change. However, while Collective Audience may elect to update these forward-looking statements at some point in the future, Collective Audience specifically disclaims any obligation to do so, except as required by law. These forward-looking statements should not be relied upon as representing Collective Audience’s assessments as of any date subsequent to the date of this press release. Accordingly, undue reliance should not be placed upon the forward-looking statements.

Company Contact:
Peter Bordes, CEO
Collective Audience, Inc.
Email contact

Investor Contact:
Ron Both or Grant Stude
CMA Investor Relations
Tel (949) 432-7566
Email contact

Media Contact:
Tim Randall
CMA Media Relations
Tel (949) 432-7572
Email contact

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/e1bf0b28-4b40-4db6-9cf6-9bf06ec0328d