ARTICLE AD BOX
Floki has recently formed a partnership with Nottingham Forest football club, a prominent team currently competing in the English Premier League (EPL).
On Thursday, it was announced that Floki has become Nottingham Forest’s official cryptocurrency partner, gaining exclusive marketing and promotional rights.
“We are proud to join the ranks of the Premier League with a club that is an institution in world Football,” a media representative of Floki said. “Just as Nottingham Forest are building a future as a dominant force in world football, Floki is on the same journey to establish itself as one of the most successful brands in its sector, constantly challenging and innovating with brands like Valhalla.”
Throughout every home game, the Floki brand mark will be prominently displayed on camera-facing LED boards for a duration of three minutes, starting from kick-off and lasting until the final whistle. This guarantees maximum exposure for the Floki brand, reaching both the live stadium audience and the viewers at home.
The Floki logo will be prominently showcased. It will be featured in four slots on the official Premier League interview backdrops during every home match, as well as in four spaces on the press conference backdrops used throughout the season.
Floki is set to make a significant impact on Nottingham Forest’s social media platforms. The brand will be featured in posts discussing the final scores of both the men’s and women’s senior teams, as well as in all substitution announcements.
In addition, Floki will have a prominent presence in the matchday programmes distributed at every home game, with its logo displayed on the front cover. This enhances the connection between Floki and the matchday experience, fostering a stronger bond with the fans.
Enthusiasts can anticipate thrilling offerings, such as exclusive signed merchandise. At the conclusion of the season, Floki will provide fans with an exciting opportunity to take part in a unique ‘play on the pitch’ experience at the stadium.
Paul Bell, Nottingham Forest’s Chief Operating Officer (COO), said, “We are delighted to welcome Floki as an official partner and look forward to working closely with them as we head into the 2024/25 season. As one of the most innovative companies within this sector, we’re excited to work collaboratively with the Floki community.”