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The moment of giving and receiving gifts may represent a moment of pure happiness for both the recipient and the giver, and the latter waits to see the happiness in the eyes of its owner, while the recipient eagerly unwraps the gift to see what is inside and feel appreciation and gratitude. But wait, the matter may not be as positive for some, as the moment of receiving gifts may be a painful moment that carries with it many negative and uncomfortable feelings, which is known as feelings of guilt towards gifts.
What happens to the brain when receiving gifts?
According to the American Psychological Association, giving and receiving gifts supports and enhances mental health. Dr. Emiliana Simone-Thomas, a researcher in neuroscience and psychology, explains that giving gifts, especially when we have a close relationship with the gift giver, activates the main reward pathways in our brains, provided that we do not allow stress to deprive us of the pleasure of this moment.